In response to growing concerns about consumer protection and rising imposter scams, banks on the Zelle payment app have undertaken a significant policy shift. The peer-to-peer network, owned by seven major banks, including JPMorgan Chase and Bank of America, has started refunding victims of scams who were duped into transferring money to fraudulent entities. This reversal of transfers, initiated by 2,100 financial firms on Zelle as of June 30, exceeds existing legal and regulatory requirements. The move comes after increased scrutiny from U.S. lawmakers, including Senator Elizabeth Warren, who initiated an investigation into Zelle after estimating that users lost $440 million to fraud in 2021. This change represents a departure from the banking industry's previous reluctance to reimburse transfers approved by customers tricked into making them.
Zelle's new imposter scam refund policy, disclosed on August 30, marks a departure from the banking industry's stance in the previous year, where leaders, including JPMorgan CEO Jamie Dimon, argued against refunding transfers customers were tricked into approving. The move is seen as a response to mounting pressure from lawmakers and regulators to enhance consumer protection in the face of growing fraud risks. Despite concerns about potential abuse, Zelle aims to address the rising tide of scams and provide relief to victims. The platform, which processed $629 billion worth of payments in 2022, competes with other peer-to-peer payment platforms and now faces increased scrutiny and market pressures to uphold a higher standard of care for its users.
SOURCE: CNN | NOVEMBER 14 2023
